Case IH New Holland combined dealership surge continues unabated

De Rosa’s Highway Motors now has a Case IH franchise to go with its existing New Holland line arming the dealership with an impressive choice In the quickly evolving thrust to combine Case IH and New Holland tractor brands under one roof, CNH has handed De Rosa’s Highway Motors a Case IH franchise to add […]

Wise Farm Equipment takes over Hage Tractors and Implements

With the addition of two more retail yards we also witness how loyal staff can become shareholders of a thriving dealership in expansion Wise Farm Equipment joins the trend of several well established New Holland badges giving surety to their brand portfolios by taking over a Case IH product flow. At the beginning of the […]

Case IH tractor purchase comes with a $150,000 RAM Ute

The luckiest farmer in Australia buying a new Case IH tractor will be in the running to win a new RAM Ute for free A special promotion launched by Case IH is giving a new tractor buyer a chance to win a 2025 RAM 1500 Laramie® Sport pickup truck, worth more than $150,000  driveaway*.  Anyone who purchases a new Case […]

Case IH rewards dealership commitment at annual conference

Case IH has recognised its best dealerships during the presentation of its annual Dealer of the Year awards Case IH dealers have celebrated the annual awards for excellence at the presentation of the Dealer of the Year awards, with O’Connors taking home the title for three branches or more, and, for the first time, STAG […]

Case IH appoints Aaron Bett as brand leader for Australia and New Zealand

Following the departure of Pete McCann his replacement is the current Managing Director for CNH Industrial Capital Aaron Bett Case IH has announced the appointment of a new General Manager to lead the Australia/New Zealand teams. Aaron Bett, current Managing Director for CNH Industrial Capital Australia/New Zealand, will take over from Pete McCann, who recently […]