The total cost of farm pests and invasive species tops $390 billion

With that cost likely to rise unless better investments, reporting and coordinated interventions are introduced In just the last 60 years alone, deliberately or accidentally introduced invasive species has cost the farm economy almost $360 billion, a new analysis has revealed. While feral cats are the single-most costly individual species, costs arising from the management […]
John Deere sets a new benchmark by offering ongoing JDLink access for free

John Deere has reset its policy to offer valuable connectivity and on-farm data collection for free through its JDLink network Local farmers will benefit from access to the latest digital services that enables the streamlining and collection of agronomic and machine data to improve farm efficiency at no ongoing cost. The decision to remove ongoing […]
Case IH launch massive television blitz all about nothing

Case IH marketers have taken a leaf out of the popular sitcom Seinfeld, a show that made it big on every corner of the globe by having storylines that featured… well simply nothing When you have all your models sold out for the foreseeable future, where would the brilliant marketing mind take you next, for […]
John Deere says technicians are the key to unlocking rural industries’ potential

John Deere has highlighted the critical role technicians will play in agriculture performing to its full potential and has opened up positions within its organisation If our agricultural industry wants to achieve the goal of $100 billion production value by 2030, John Deere says it will come off the back of current industry-wide, strong machinery […]
UK trade deal barrels farm produce towards a possible $100 billion by 2030

With farmgate produce value peaking at a record breaking $66.3 billion in the 2020-21 season and a lucrative UK market begging for our produce the target of $100 billion of farm produce by 2030 can be met
Farmer confidence at an all-time high on the back of boosted incomes

Australian farmgate production is on track to reach a record-breaking $66.3 billion this year
Holden certified service outlets celebrate 70 years with a red TribUTE up for grabs

The Holden TribUTE on offer is a 2010 VE Series II SSV Redline Ute that has been re-powered with a Chevrolet Performance 6.2 litre 386kW/525hp LS3 V8 engine It was way back in 1951, long before Holden abandoned manufacturing in Australia, when its first Ute was introduced. And now, 70 years later, GM Holden AfterSales […]
Quad bike buyers rushing to get the last of the unsafe models – DON’T DO IT

ATV models without a safety OPD fitted are ticking time bombs for death or injury and may even make your farm insurance policy worthless in the case of an accident
Raven unveils OMNi autonomous agricultural technology brand

Raven is bringing together all its autonomous agricultural technology products under the umbrella of one new brand
Norco prepayment scheme offers added incentives available until 30 June

Norco, the 100% Australian farmer owned co-operative, has announced a prepayment scheme that will give their customers financial flexibility as the end of the financial year approaches.