Global Escorts for farm machinery


Escorts , one of India’s tractor manufacturers has unveiled its global ambitions with the launch of 13 new tractors in 12HP to 110HP range under flagship brands Farmtrac, Powertrac, and Euroline. Source: Economic Times India

The series will cater specifically for the world market.

This heralds the foray of the engineering conglomerate in the newer and bigger horsepower range of 12HP to 110HP to address global competition in overseas markets by designing, developing and making these in India.

Escorts also announced a new strategic approach of ‘Global Transformation Vision 2020’ to strengthen its market share across continents.

Thirty-seven partners from all across the world came together to affirm their association with Escorts and the company has recently launched a separate international business division to cater specifically to requirements of global customers.