The no-nonsense Grenadier 4×4 vehicle has been designed and built for those who need a rugged, capable and comfortable go anywhere work vehicle
To understand the Grenadier, let’s go back to the start. In 2017, INEOS Chairman Sir Jim Ratcliffe, a car enthusiast and experienced adventurer, believed he had identified a gap in the market for a stripped back utilitarian, hard-working 4×4 engineered for current day compliance and reliability.
INEOS Automotive Limited was formed and a senior team of automotive professionals assembled to bring the vision to reality.
Combining rugged British spirit with German engineering rigour, the Grenadier is a truly uncompromising 4×4 designed from the ground up. Engineered to overcome all conditions, it is claimed to provide best-in-class off-road capability, durability and reliability to those who depend on a vehicle as a working tool, wherever conditions they are faced with.
On the engineering front, the Grenadier went into its series development phase fully supported by our engineering partner Magna Steyr, right through to prototype testing. The INEOS Grenadier prototype went into production in late 2021 in Europe.
Sir Jim Ratcliffe, Chairman of INEOS said at the time, “The Grenadier project started by identifying a gap in the market, abandoned by a number of manufacturers, for a utilitarian off-road vehicle.
“This gave us our engineering blueprint for a capable, durable and reliable 4×4 built to handle the world’s harshest environments,” Sir Jim Ratcliffe concluded.
“The brief was simple. We set out to design a modern, functional and highly capable 4×4 vehicle with utility at its core”, said Toby Ecuyer, Head of Design.
“A design that is ‘easy-to-read’, with no ambiguity about the Grenadier’s role in life. There to do everything you need, and nothing you don’t. Nothing is for show.”
“Modern engineering and production techniques ensure the Grenadier is highly capable, but we have been able to stay true to the essence of creating a utilitarian vehicle that will stand the test of time”.
Dirk Heilmann, INEOS Automotive’s CEO, said: “We were delighted to be able to share the design of the Grenadier so early in the process. Most manufacturers would hold back, but we are a new business, building a new brand, and we want to take people with us on this exciting journey.
“Showing the design early in development stage allows us to focus on the critical next phase, testing its capability and durability. We have a very challenging program ahead, as we put prototypes through their paces in all conditions, on the way to accumulating some 1.8 million test kilometres over the coming year.
The covers are off. Testing ‘in plain sight’ without the need for camouflage wrapping, foam blocks or fake panels is an added benefit.”
Now that the Grenadier has landed here, utilitarian, rural and regional areas of the country, and other related industries are about to benefit from the arrival of this most current 4×4 vehicle to hit our shores.
The Grenadier is capable of handling any terrain, from undulating Victorian farmland, to WA’s hot and dusty mines and everything in between.
INEOS Automotive is now signing agreements with retail partners around the country and in particular will target 200 sales and service points for the launch of the Grenadier 4X4 in July 2022 in our local market.
A strong physical presence will be matched by powerful digital services to give customers the buying experience they want and the aftersales support they need.
INEOS is selecting retail partners that share its service-first attitude and commitment to customer needs and preferences for largely a regional audience with reservations expected to open soon.
So far, agreements have been signed with the following retailers:
- Purnell in Sydney NSW
- Brighton Automotive Holdings in Melbourne VIC
- SLRV Expedition in Gold Coast QLD
- Aaron Brain Motors in Shepparton VIC
- Buckby Motors in Launceston TAS
- John Oxley Motors in Port Macquarie NSW
- Rex Gorell in Geelong VIC
- Caravana in Brisbane QLD
- Frasers in Newcastle NSW
- With more to be announced soon in locations such as Perth, Adelaide, Darwin, Canberra, Cairns, Ballarat and Warragul.
While for New Zealand there is just one partner at this stage, Armstrong’s who will offer the Grendier from locations in Auckland, Wellington, Christchurch and Dunedin.
And in addition, hand-picked Bosch car service workshops will provide additional service coverage when needed.
Retail sales of the Grenadier will begin in July 2022, with prices here are expected to start from around AU$ 84,500 (RRP), while prices in New Zealand are expected to start from around NZ$ 93,500 (RRP).
This is how the INEOS Grenadier will be loaded
These are the official exterior dimensions:
Length: 4,927mm (including rear-mounted spare wheel)
Width: 1,930mm (excluding door mirrors)
So, it’s not small. And at over 2m in height, you will have to watch your head clearance if you ever go into a city carpark – but knocking around the paddock is not an issue.
Engine transmission and wheels
There’s a choice of two BMW engines, a 210kW (285hp) 450Nm petrol B58 and a 183kW (249hp) 550Nm diesel B59. Both are 3.0-litre twin-turbo six-cylinder units. No word on performance or fuel economy at this stage, but both are fitted with the ZF eight-speed automatic.
In addition to the low range transfer case, for greater off-road control and capability the Grenadier has three differential locks. The front and rear diff locks are electronically controlled e-lockers, while the centre diff lock is mechanical. The controls for these are located on the roof console, in another nod to aerospace design.
The Grenadier will come with 432 or 457mm (17 or 18-inch) wheels – steel and alloy are offered – and with a choice of two different types of all-terrain tyres. INEOS says it will be able to tow 3,500kg but is yet to reveal dry-weight or payload ratings.
The Grenadier is now open for reservations, be the first to apply:
Global public reservations are now open, so initial ‘hand raisers’ can secure their build reservation with a refundable $800 AUD deposit.
Deliveries of the Grenadier will begin in H2 2022, with prices in Australia expected to start from AU$ 84,500 (RRP) and price in New Zealand expected to start from NZ$93,500 (RRP) for a two-seat commercial wagon. With a modest uplift for the five-seater passenger wagon. First reservation holder globally located right here in Australia.
See more on this link.